Advert Planning

This first design to the left is by far the best and most popular out of all of the others as it includes all the encouraging aspects from them all which sets it apart. The position of the artist fit well in with our genre as she looks provocative which will fit in with the sex symbol convention in this genre. The costume, use of a vintage patterned skirt and top adds to our 1950's vintage theme. This design follows some of the conventions which will ensure that due to that as well as the image of the artist, this design will be the one that we use for our final product.

 



This design on the right, shows the artist in a long shot. The artist take up the whole frame due to the use of the mirror image; this mirrors the image of the artist from the centre, we found this effective as it stresses the importance of the artist and is the primary optical area on the poster. This design follows conventions as it includes the artists name, artist image, album name, record label, song featured on the album and a review of the album. The colour scheme of this design is very soft but vibrant at the same time which gives a welcoming but fun vibe to the advert.

 

This design on the left demonstrates straight away that the artist is very glamorous and vintage; this is all gained through the use of props, costume and the positioning of the artist. The props and costume used show that she is glamorous as only rich people and people with high statuses would wear and use these props. The props added with the dress make the artist look very mature, reserved and deflated. This is the opposite to what we wanted our artist to look like, we want our artist to look young, fun and full of energy which is bursting out of her. this advert also doesn't follow all of the conventions of a advert as there is no review or record label displayed.

This final design shows the artist in full frame but looks like in a fragile state which doesn't fit well in with our desired appearance, the cramped up position doesn't show power, individuality and a fun vibe. This design follows all of the conventions apart from a release date. The colour scheme of this advert is great as it follows the use from the digipak, this is a excellent idea as it ensures that the audience doesn't get confused and make sure that the audience see the resemblance with all of Ava's products and can see a clear image of her.